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CASE STUDY

CERC

Redesign of CERC's branding and website, followed by an SEO campaign dramatically increasing the company's online presence.

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The Project


CERC (Cognitive Assessment and Rehabilitation Clinic) operates 3 clinics in Greater Montreal. Following organic growth in its operations and after 15 years of existence, the company trusted us to review its brand image, redesign its website and deploy SEO campaigns to increase its online visibility and fuel its growth for the coming years.

Our Role

 


  • Branding and design
  • Web design and development
  • SEO

The Results

Following the launch of the new brand image and the redesign of the website, our team deployed strategic SEO campaigns, focused on the issues that the company addresses as well as their geography. After 6 months, the company tripled its organic traffic as well as new customer requests from the web.

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%

Increase in organic traffic in 6 months

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Lead generation increase

%

Return on investment

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Branding

The emphasis on the brain, formed from the company's acronym, and the brighter, more inviting colors allow the new CERC brand image to retain its origins while sporting a modern look.

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Website Redesign

Designed to showcase CERC's full range of expertise, while serving as a resource, tools and learning (e-commerce) hub, the company's new website is designed to be both efficient and user-friendly.

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SEO Campaign

Through continued effort in the content of each page, each service and each issue, complemented by the acquisition of strategic backlinks, the entire site now attracts 3 times more web traffic and continues to grow.

Branding

The emphasis on the brain, formed from the company's acronym, and the brighter, more inviting colors allow the new CERC brand image to retain its origins while sporting a modern look.

Website Redesign

Designed to showcase CERC's full range of expertise, while serving as a resource, tools and learning (e-commerce) hub, the company's new website is designed to be both efficient and user-friendly.

SEO Campaign

Through continued effort in the content of each page, each service and each issue, complemented by the acquisition of strategic backlinks, the entire site now attracts 3 times more web traffic and continues to grow.

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