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CASE STUDY

AttriX

Complete migration to HubSpot and Inbound Marketing campaigns to support the explosive growth of the largest Geotab partner in Canada.

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The Project


AttriX provides telematics solutions to its customers, allowing them to manage their fleet of vehicles in the best possible way. When we started working with AttriX, they presented us with several issues including systems that were not connected to each other (website, CRM, ticketing, email marketing, etc.) and a serious lack of control over their tools. In addition, the company wanted to increase its lead generation efforts and was working with a partner who could not support them further in their efforts.

Our Role

 

  • HubSpot Migration (CRM, website, sales, marketing and service)
  • Web design and development
  • SEO
  • Digital campaigns
  • Video production
  • Marketing, sales and service automations

The Results

After fully implementing HubSpot and launching the new website simultaneously, the results spoke for themselves almost immediately. Internally, the entire AttriX team can now work on a single, fully connected platform for sales, marketing and customer service. The company has gone from 8 poorly synchronized tools to a perfectly integrated platform, thus bringing huge gains in productivity.

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%

Increase in organic traffic in 6 months

x

More leads generated by the website

%

Return on marketing investment in 6 months

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Complete HubSpot Migration

We migrated AttriX from several tools that were poorly connected with each other to HubSpot, enabling complete harmony in company data. From migrating data to creating all the bespoke properties and mechanisms, migrating Zendesk, Calendly, WordPress and more now allows AttriX to manage all of its sales, service and marketing activities in one platform. unified.

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CMS Hub Website Redesign

Attrix had an outdated site, developed on WordPress with several technical problems as well as a huge lack of ease of management and maintenance. The new website on HubSpot CMS Hub offers a much better experience for its visitors, a nicer online presentation of the company as well as simple management for the AttriX team.

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Sales & Marketing Automations

Whether it's website inquiries, sales process or customer service logics; AttriX now has more than a hundred automation in place allowing substantial efficiency gains for the organization.

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Digital Campaigns

Through strategic and targeted campaigns in SEO and digital advertising (Google Ads, Microsoft Ads, Meta Ads and LinkedIn Ads) we allow AttriX to have continuous strategic visibility as well as a constant flow of generation of new business opportunities. 'business.

Complete HubSpot Migration

We migrated AttriX from several tools that were poorly connected with each other to HubSpot, enabling complete harmony in company data. From migrating data to creating all the bespoke properties and mechanisms, migrating Zendesk, Calendly, WordPress and more now allows AttriX to manage all of its sales, service and marketing activities in one platform. unified.

CMS Hub Website Redesign

Attrix had an outdated site, developed on WordPress with several technical problems as well as a huge lack of ease of management and maintenance. The new website on HubSpot CMS Hub offers a much better experience for its visitors, a nicer online presentation of the company as well as simple management for the AttriX team.

Sales & Marketing Automations

Whether it's website inquiries, sales process or customer service logics; AttriX now has more than a hundred automation in place allowing substantial efficiency gains for the organization.

Digital Campaigns

Through strategic and targeted campaigns in SEO and digital advertising (Google Ads, Microsoft Ads, Meta Ads and LinkedIn Ads) we allow AttriX to have continuous strategic visibility as well as a constant flow of generation of new business opportunities. 'business.

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